Offensive
Posted: Wed 30 April, 2008 Filed under: Customer Services, Cynicism, Thoughts Leave a comment »The BBC has a piece today about 2007’s most offensive adverts (in this case ‘most offensive’ equals ‘most complaints to the Advertising Standards Authority’).
What I find interesting is that out of the ten cases, in only three and a half (one ad had ‘some complaints upheld’) cases did the complaints actually come to anything. Which is only something like a 37.5% of complaints are upheld.
Mind you, I didn’t think most of the adverts were offensive, so I can understand that, too.
Ah well.