Crustless

I can’t find a link to it, but I have to admit, I think that the idea of Kingsmill bakeries selling a loaf without crusts is utterly bizarre. Genius in a way – knowing the way that some children refuse to eat bread crusts, for some godforsaken and unknown reason – but still bizarre.

And I wonder what happens to those crusts? After all, the bread must (I assume) still be baked and get a crust, which must (again , I assume) then be trimmed off before the loaf is packaged up. So what happens to it?

Are there just a whole parade of very fat ducks waddling along outside the Kingsmill bakeries, stuffed full of fresh bread crusts?


4 Comments on “Crustless”

  1. ade says:

    There’s also another type of crustless bread that has a crust that doesn’t look or feel like a crust, it’s kind of like crust that’s been genetically modified by high powered lasers or gamma radiation or something. It’s quite unpleasant to touch & my kids don’t have it for their sandwiches anymore.
    .
    Isn’t the crustless bread more expensive, meaning that you’re actually paying for less bread?

  2. Pete says:

    Surely the crustless bread sags? I would expect that if you dare to put it in your shopping bag along with your bottle of lemonade and bag of apples, by the time you get home it will be a roll.

  3. bagpuss says:

    I don’t think they cut the crusts off. I think that its all about baking it in lined tins or similar, so it doesn’t go as crusty..

  4. Gert says:

    If they did cut the crusts off I expect it would be to grind up and sell as breadcrumbs, either for retail (alongside grated cheese) or to factories that maked breaded plaice etc.

    Although to be honest I can’t see much of a retail market for breadcrumbs except for people who bread their own plaice, camembert etc or bake their Bakewell tarts, who most likely have the skills and tools to produce their own breadcrumbs.

    But then I thought there would be no market for grated cheese and in a satirical wheeze, sadly pre-blogging, suggested Instant Porage…only to find life imitating art only months later.


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