Personalisation

Sometimes I find it quite amusing to get supposedly “personalised” emails from companys. For example, on occasion I know I’ll never use a site again, but if I have to register in order to make an order, I’ll use a made-up name, and/or email address, just to see whether anyone ever checks these things. Then you can end up with an email to “tosspot@{domain}.com”, and the title in the email reads to “Mr FuckOff YouBastards”, or somesuch. But that’s something for another post…

Today’s example came from Ticketmaster, who have decided that because I’ve bought tickets in the past for Faithless, Henry Rollins, Chris Rea and the V Festival 2006, I might like – are you ready? – Robin Gibb at Blenheim Palace. Yeah, that’s so similar to all my other preferences…



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