C4 in trouble

I wish I could say I was surprised by the news that Big Brother has become even more extreme, and has received complaints today about one participant’s sex antics. Big Brother has always prized the exhibitionists, the people who will happily make cunts of themselves in order to grab hold of their fifteen minutes of fame. And as an extension of that, each series will be more extreme than the last – if the people in it only do the same as last year, it won’t be “newsworthy”, and won’t get their faces/arses/tits/whatever in the papers. It’s always going to get worse. Now that one of the munters has apparently been seen wanking (or at least simulating it – and to be honest, the media won’t care whether it’s true or made-up) it won’t be long until there’s a couple “caught” shagging without cover.

At the same time, Channel 4’s been fined twice in the last two days for naughtiness within advertising – the first one was for having an advert “starring” Davina McCall within a programme presented by her. Apparently this is a breach of the advertising rules, which I didn’t know – and, in honesty didn’t care about either. And then they’ve also been done for Richard and Judy supposedly endorsing Red Bull. Red Bull must be ecstatic about it – not only did they get the freebie plug on air, but then it’s featured as a brand-name in the story about the fine. Talk about free publicity…